For any company, ongoing learning and continuing education is essential. In order for your enterprise to succeed, your staff must keep growing both personally and professionally. Some continuing education is quite formal; conferences, courses, and events held to provide relevant information and learning. Most of the time, on-the-job learning is just that–it’s both informal, and takes place within the course of normal work as your staff work through issues and learn from and teach one another. Often, this learning is rather isolated, and is difficult for continuing education staff to replicate.

Using Video to Share Employee Knowledge

Many enterprises have already embraced video for a wide range of activities, from collaboration to formal presentations. The same video capture technology can be used by employees to share their learning and knowledge with their colleagues.

Capturing video offers employees a quick way to: 

  • Share their problem-solving solutions with one another, reducing the time required for other employees to complete the same task.
  • Spread information and knowledge, increasing overall efficiency.
  • Increase everyone’s understanding of other roles and tasks within the company.
  • Improve employee familiarity with products and services offered. 

The Benefits of Video Knowledge Sharing

Encouraging employees to share their knowledge through video capture technology offers a number of benefits for enterprises of all sizes and types. Some of those are expressed above; however, it is helpful to look at two specific benefits in more detail.

Social Collaboration

The modern workplace is a collaborative one; you want employees who work together effectively for the good of the company as a whole. Many companies have employed text-based tools to encourage learning and interaction, like text-based messaging programs. Video offers a better alternative for a number of reasons.

  • It provides face-to-face interactions.
  • Meeting people over video increases social connections, and helps employees know who to ask when they have questions. 
  • Video addresses multiple learning modalities more effectively than text. 
  • Modern technology is just more fun! Employees are more likely to use technology they enjoy.
Knowledge Management

Knowledge management is defined as  the systematic management of knowledge assets for the purpose of creating value and meeting tactical & strategic requirements. In many cases, knowledge in enterprises moves from the top down, but video knowledge sharing allows for knowledge to move laterally between staff, and integrates many or even all of your staff into the knowledge management process.

One of the most valuable knowledge assets any company has is its staff, and video lets individual employees share their knowledge, and allows for efficient learning by others.