YuJa Enterprise Video Platform: A Powerful Tool in the Non-Profit Sector

Karen Butterfield
Karen Butterfield
A group of people gathered around a table in a business environment.

Video Drives Donations

A group of three volunteers handing out bottled water.There’s simply nothing more compelling to convey your story than video, as it allows you to use sight, sound and motion to bring your story to life. According to a Google non-profit study, online video topped the charts as the most influential source in driving a donation. In fact, three-quarters of donors agreed that online video ads were the most useful tool as they decide whether to donate, and more than half of those who watched an online video (57%) made a donation afterward. 

With on-demand video recording and mobile and tablet capture, users can initiate a live stream of an event, record a testimonial from those you serve, conduct an interview or provide training without advanced setup. The Executive Director or Board President can record a quick appeal to share on social networks, and video updates from fundraising events are easier than ever.

Video Meetings Offer a Workaround to Not Having Your Own Space

Many non-profits have either a small space for full time staff or don’t have a dedicated space at all. Video conferences allow team and board members to join in from their own homes or private offices, saving commute time, reducing the need to secure meeting space and preserving the value of face-to-face interactions. Volunteers and others who cannot be physically present can still participate in meetings.

Create Training Videos for Current and Future Volunteers and Staff

Using lecture capture, your team can create easy-to-understand, evergreen videos to train team members and volunteers. This enables you to offer a consistent message without additional onboarding costs for each new team member. Training videos also are a convenient way to fit training into your volunteers’ schedules. Video analytics will allow you to see who watched the video, and quizzes ensure a broad understanding of the material.

Video Enables Communication and Helps Everyone Stay Organized

Often, when managing groups of volunteers or board members, ensuring everyone stays on the same page can be a challenge. It’s not with YuJa. The YuJa Enterprise Video Platform makes meetings more social and engaging, with tools that facilitate idea sharing and group collaboration across text, documents and video. Real-time discussions, video podcasting and video conferencing, along with a host of other resources, allow quick and easy sharing of ideas and maximize the flow of information. 

The YuJa Video Platform Helps Create Effective Teams

Through the social learning platform, national and international organizations can bring together volunteers, employees, and members in video meetings and collaborative teams. The more involved and integrated volunteers and members feel in your organization, the more effective and dedicated they will be to the organization.

YuJa offers an easy, well-organized and practically designed tool for not-for-profit organizations, no matter the size or location of the group. With the YuJa Video Platform, you can effectively make the best use of your employees’ and volunteers’ time and efforts, along with help spread the word about the positive work you’re doing.

About YuJa

YuJa is a leader in ed-tech solutions. Our platforms provide organizations of all sizes with the tools to educate, engage, inspire and collaborate. We serve learning organizations of all sizes, within all sectors, including higher-ed, K-12, government, healthcare, non-profit and corporate delivering engaging video experiences. We have legal headquarters in Delaware with primary U.S. offices in Silicon Valley, California and Canadian offices in Toronto.

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