How to Improve Corporate Learning with a Video Platform
In addition to having a profound effect on learning for educational institutions, video-based learning has made it possible for corporations to roll out business-critical training and knowledge-sharing sessions, all while saving a significant amount of money when compared to the in-person, costly training sessions of the past.
According to research by Training Industry Magazine, organizations spent an average of $1,286 per employee on training and development initiatives in 2019. Just imagine if you could eliminate those costs altogether but also enable an interactive, video-based learning program.
The Benefits of a Corporate Video Platform
According to research by Training Industry Magazine, organizations spent an average of $1,286 per employee on training and development initiatives in 2019.
Instead of personnel gathering in a central location where everyone must take time away from their day-to-day work, trainings can be shared via a corporate video platform. ILT (Instructor Led Trainings) can be held as a live session or viewed on demand, making it more convenient not only for the trainee but for those running the show.
Trainees can also be held more accountable through the use of a video platform. Trainers can view who has watched a video-based course and require a quiz to be taken to ensure that knowledge transfer takes place.
Companies can save thousands of dollars a year by switching to live or on-demand video for training. Employees won’t need to take time off of work to travel to training nor will the company incur travel costs. In addition, knowledge transfer often improves when the video is used as employees can learn how they want, and without the distraction of colleagues in the room.
Video truly is the new norm for rolling out corporate learning programs. Below, we cover how video can be used to enhance corporate learning.
Use On-demand Video Streaming to Reach Your Entire Company
Need to hold a company-wide meeting? Perhaps you want to share your quarterly or annual financial results with your employees. Either way, on-demand video streaming that is accessible via a hyperlink is a great method for reaching the masses. As a result, your remote employees no longer feel left out in hearing about the latest company news or announcements. Consequently, you also save thousands of dollars in travel and employee time by allowing your staff to access the meeting from anywhere.
Use Blended Learning Models to Support Instructor-Led Training
Many times, nothing can replace the interactivity of live, in-person training, or perhaps your content is important enough to require ILT. But, after that—perhaps you need to push out additional content throughout the year to support that topic. Rather than hold another ILT, you could host a live webcast or release on-demand trainings. Simply follow it all up with built-in quizzes that accompany your video to confirm knowledge transfer.
Roll out On-Demand Training Videos
You can push out on-demand video by using lecture capture and a video platform to share your content. By hosting on-demand training for consumption anytime, you make it possible for students to learn when it’s convenient for them instead of fitting a specific day and time into their schedule. Additionally, if a learner is finding the topic difficult, employees can watch the videos as many times as needed. Corporate trainers can validate who has watched which sessions and view analytics down to the user level.
Use Quizzing to Verify Knowledge Transfer
Compared to paper quizzes or none at all, digital-based quizzes ensure that learners are engaging with your content. It also helps verify that knowledge transfer is taking place. Gone are the days of reviewing hundreds of paper quizzes. Now, corporate trainers can review the results within their video platform and analyze results within minutes.
Use Surveys to Improve Trainings
In the past, ILTs usually involved a post-session survey to gather the thoughts of attendees. Instead of reviewing dozens or hundreds of paper surveys to get feedback, companies can include an in-video questionnaire to follow up on their on-demand video. This makes it easier to analyze the results and improve future training with that feedback.
Centralized Content Makes it Easier to Search Inside Video
Let’s assume that you’re an enterprise company that releases hundreds of videos each year. Rather than house videos within a file folder structure that eventually becomes too cumbersome to use, it’s best to house your videos within a Video Content Management System that offers text-based search. Search inside video makes it easy for learners to find the videos they need to watch or rewatch. By making content searchable by topic or name, employees can find notes, comments or video within minutes.
Launching Video-based Corporate Learning
What do you need to launch video-based corporate learning? You’ll need several capabilities in your video platform that include:
- Screen and video recording software
- Video editing
- Video platform (where you host all your videos)
By switching to or including video-based learning into your corporate training program, you have made it easier for learners to engage with content and you may save your company hundreds of thousands of dollars each year.
Using YuJa to Collaborate in a Corporate Environment
Video and media platforms that enable collaboration, such as YuJa, can increase employee productivity by as much as 30 percent, McKinsey & Company reported. Despite this, many organizations don’t have tools that facilitate collaboration.
“The technologies available to most employees for collaboration thus far have been limited to basic communication tools, such as e-mail, chat, and text messages. These tools are typically disconnected from actual information flows related to business processes, resulting in back-and-forth status updates and complex handoffs that diminish employees’ productivity,” the report states.
Online collaboration in the supportive YuJa environment can offer a productive way to work together, build relationships and complete tasks. Paramount to collaboration is enabling integrations with tools that allow you to do more from a centralized place.
Integrations and Connectors Power Collaboration
Not only can the YuJa Video Platform automatically ingest content from third-party providers like YouTube, Vimeo, and Zoom, but an API-level integration allows organizations to develop custom-built integrations to meet their needs.
YuJa integrates with:
- Microsoft Teams
- Webex by Cisco
- Blackboard Collaborate
- Single-Sign-On (SSO) systems
- Enterprise scheduling systems and more
Connectors allow organizations to import recordings, caption and tag their media, search recordings and link accounts for automatic import.
Designing Collaborative Teams Within Your Organization
When planning for online collaboration, you may find it effective to think about the structure of the team. Recent research suggests that organizations maintain structured roles, but allow for flexible task assignments. This best utilizes the strengths and abilities of team members, while maintaining a productive and effective team hierarchy.
“The technologies available to most employees for collaboration thus far have been limited to basic communication tools, such as e-mail, chat, and text messages. These tools are typically disconnected from actual information flows related to business processes, resulting in back-and-forth status updates and complex handoffs that diminish employees’ productivity.”
For larger teams, consider breaking up into smaller groups. It may not be efficient to have regular meetings of 30 or more individuals. Instead, break teams down into smaller groups to allow for productive work flow. The larger group can meet less often to share the products of their work.
You may want to have a core management team, handling the most significant decisions, operational staff who have responsibility for a variety of day-to-day decisions and an outer tier, who follows instructions given by core or operational staff. These levels can exist both within a large group and within individual sub-groups. This supports the idea of structured roles with flexible tasks.
How to Make the Collaborative Space Work for You
Train for collaboration. Your employees need to learn how to use the software effectively. Short sessions to support professional development can facilitate effective collaboration. In some fields, training in communication skills and emotional intelligence can also support productive collaborations among team members.
Choose a tool, like YuJa, that works equally well with both small and large groups. YuJa can support up to 200 attendees at meetings, but works just as well for groups of two to three. Other benefits of a collaborative work space include:
- The ability to use already-established enterprise products like Zoom, Webex, Blackboard Collaborate, MS Teams, and other tools to increase efficiencies and productivity.
- Ease of maintaining a single repository as opposed to coordinating between multiple applications for each project.
- Enhanced accessibility through search-inside-video feature, transcripts, automatic captioning in multiple languages and more.
- Providing your team with up-to-date communications, including with documents and videos saved to the cloud.
- The freedom for employees to manage their own scheduling and collaboration.
YuJa offers not only the option for virtual meetings and team chats, but also multimedia discussion forums to facilitate the exchange of information when everyone isn’t on the same schedule.
Employees Prefer Video Learning to More Traditional Training Methods
Video brings a host of advantages to your organization as it supports corporate learning:
Video Makes Training More Effective: Video helps create a more engaging and realistic experience for learners, which leads to higher retention both short- and long-term. Research by SAVO Group (now part of Seismic) shows that the average employee will have forgotten 65% of presentation material covered after just one week. After six months, that number jumps to 90%. By injecting emotion and body language into videos, viewers will remain more engaged and overall effectiveness of the training will be increased.
Video Can Save in Training Costs: Limited or no travel expenses combined with the reusable nature of video make it an ideal cost-saving training measure for organizations of all sizes. Microsoft reported that when it used video instead of classroom training, the company saw a cost reduction of nearly 95%, with a total savings of $13.9 million per year.
Video Allows On-Demand, Consistent Training: When videos are stored in a central repository, employees can view and access any time and from any location or device. And because everyone is watching the exact same video, there’s less risk of miscommunication or inconsistencies in each employee’s training experience.
If your company hasn’t implemented a video training solution, there’s no better time to explore what it could do for you.
Enhance Microlearning With Video in Corporate and Educational Environments
Microlearning delivers educational content to learners in small, specific bursts and offers them flexibility and control of what they learn and when. This type of teaching is ideal for busy employees and students alike, as they can learn what they need to know as the need arises.
- Microlearning as a concept and training tool has been around for decades. In fact, the first published use of the term was in the 1963 book, “The Economics of Human Resources,” by Hector Correa.
- It gained traction alongside the internet and has soared in popularity as tools like video were introduced to mainstream education and corporate training programs.
- The rise of devices like smartphones and learning apps have only increased the opportunity for people to learn in brief segments when, for instance, they’re commuting on a bus, standing in line at a coffee shop or waiting to pick up their kids from school.
According to a Association for Talent Development research report “Microlearning: Delivering Bite-Sized Knowledge,” 41% of survey respondents said that the top benefit to microlearning is that learners can access it when it’s convenient.
Creating Microlearning Content
Implementing microlearning provides a reusable and affordable employee training solution. Employees report positive results with microlearning, and have reported that they enjoy the microlearning process. When creating microlearning content, keep the following tips in mind:
- Keep it focused. Limit each microlearning video to one or two learning objectives. Focused videos help viewers stay engaged.
- Create quality videos. Help ensure you have a video that people will watch by keeping the camera stable, using a good microphone and integrating visual aids. Keep content crisp, clean, and limit anything extraneous.
- Keep videos short. Aim to keep your videos short. Research respondents reported that the ideal length of a microlearning segment is 10 minutes, and that segments between two and five minutes were considered the most effective length for microlearning.
- Use Video Quizzing and Analytics to your advantage. Tools like Video Quizzes and Analytics can provide instructors with insights into what’s working and what’s not, as well as where learners are struggling.
Benefits of Microlearning
Microlearning offers a range of benefits for companies and employees, particularly when integrated into a larger employee training program. Some benefits include:
Learning retention — Microlearning can improve retention. Since there’s a small amount of information, it’s more effectively processed and absorbed.
Low barrier to entry — Microlearning requires relatively little investment, particularly when you consider that videos, a top delivery method, can reach large numbers of employees and be reedited and reused as frequently as needed.
Targeted improvement — Because it’s targeted, microlearning enables students to learn just what is needed, rather than a range of information that may not be useful for the task at hand.
Device friendly — Employees can easily learn using a variety of devices, from a smartphone to a tablet, laptop or desktop computer. This makes the learning method practical for almost any situation.
YuJa Video Platform Facilitates Communication and Collaboration for Remote Workers
When the option for in person meetings isn’t possible, a robust, reliable video technology is critical. Not only can it support communication, but it can facilitate collaboration and synergy among those working remotely.
Video Technology Removes Barriers for Remote Workers
Video technology can solve many of the struggles associated with remote working, from feelings of isolation and loneliness to the ability to communicate and collaborate both synchronously and asynchronously. According to annual State of Remote Work reports conducted by Buffer, communication and collaboration, as well as loneliness, are frequently at the top of the list of challenges reported by remote workers.
Ongoing Communication is Key to Successful Projects
Real-time video conferencing provides an effective way to have synchronous conversations. Rather than relying on email or other forms of written communication, which lack the nuance of tone and facial expression, video meetings provide instantaneous feedback and can reduce misunderstanding and confusion. Real-time collaboration allows for immediate problem-solving, with no back-and-forth communication.
Solving Problems Together, No Matter Where You Work
One of the challenges of remote working is the ability to collaborate with colleagues. The YuJa Enterprise Video Platform facilitates collaboration with whiteboards that provide a canvas for annotation; access to file uploads, video chats and shared files, where employees can work on projects and solve problems together; and the ability to collaborate without application downloads or installs with the Video Conferencing platform.
Sharing Asynchronously Keeps Everyone in the Loop
Work doesn’t always happen at the same time for all employees. Asynchronous sharing and communication is perfect for employees in different time zones or who have other obligations that demand time during typical work hours. Employees can record to collaborate or troubleshoot and others can watch when it’s convenient for them. This way, no one is excluded from important conversations.
Understanding and addressing the challenges of remote work is essential to effective business operations. With tools in YuJa’s Enterprise Video Platform, companies, corporations and institutions of all sizes can proactively provide the tools their employees need to succeed, creating a stronger, more effective workforce.