

The YuJa EqualGround Behavior Engine monitors how visitors interact with your website in real time, so you can track, understand, and optimize interactions.
YuJa EqualGround’s Behavior Engine provides regulated sector organizations with a comprehensive, compliant way to monitor user behavior on their website. Monitor visitor interactions while maintaining data governance and security standards.
With the addition of a simple script to your website, the Behavior Engine runs in the background to provide secure, data-driven insights that help you understand where users come from, what pages they visit, how long they stay, and other data to help keep users on your site longer.
Deploy through your existing security infrastructure with SAML/SSO support. The YuJa EqualGround Behavior Engine’s enterprise-ready script meets strict IT security requirements while ensuring seamless implementation. The script runs as an independent layer on top of your website, collecting visitor behavior data without modifying your core website functionality or impacting performance.
Automatically collect and compile visitor behavior data and eliminate the need for manual tracking and additional tools. YuJa EqualGround’s Behavior Engine generates daily reports that help stakeholders understand site performance while maintaining compliance with your organization’s data governance requirements.
Compile and track data that shows historical user behavior trends, helping you spot changes and make adjustments to improve site performance without compromising security.
Monitor metrics that show user experience, from bounce rate, to time on your site, pages per session, return visit rates, and interaction. Quickly see issues impacting customer experience and prioritize updates before they impact your organization.
While the institution initially started with the YuJa Enterprise Video Platform, it has added YuJa Panorama for Digital Accessibility to its suite of products. YuJa Panorama is a tool that improves the accessibility of digital media and course content. It ingests, inspects, and converts files to various formats, and can do the same with audio.
Read the case studySouthwestern Oklahoma State University (SWOSU) is one of the country’s leading regional universities. The institution was newer to the ed-tech accessibility realm when Lisa Friesen, the institution’s Director for the Center for Excellence in Teaching and Learning, was introduced to YuJa through a colleague at another regional university in Oklahoma.
Read the case study